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AI Insights · Timothy · April 2021

Q1 2021 Performance of Top Business Finance Apps on Android in the UK

An analysis of the top business finance and solutions apps on Android in the UK for Q1 2021 reveals user engagement and download trends. Detailed performance metrics from Sensor Tower provide insights into this competitive sector.

Q1 2021 Performance of Top Business Finance Apps on Android in the UK

Performance of Top 5 Business Finance & Business Solutions Apps in Q1 2021

The first quarter of 2021 has seen varied performance among the top business finance and solutions applications on the Android platform in the United Kingdom. Sensor Tower's data offers a glimpse into the download numbers, revenue, and weekly active users for these leading apps.

Intuit Inc is a notable publisher with two apps in the top 5. Their app, QBSE, experienced a peak in downloads early in the quarter with 7.8K in the first week of January, but this trend saw a gradual decline to 3.7K by mid-March. Weekly active users started strong at 24.7K but dipped to 19K over the same period. Revenue, however, saw an upward trend, reaching a high of $20K in the first week of March.

The publisher's other app, QuickBooks Online Accounting, showed a similar pattern in downloads, spiking at 4.7K in the third week of January and then stabilizing around 1.3K towards the end of March. Active users demonstrated a more positive trajectory, increasing from 13.1K at the end of December to 15.7K by the end of March. Revenue for this app also increased, peaking at $10.7K in the third week of February.

From Australia, Invoice2go: Easy Invoice Maker by Invoice2go from BILL saw revenue growth mid-quarter with a high of $9.9K in the first week of February. Download numbers were relatively stable, with a slight increase to 1.4K in the third week of January. Active users fluctuated, reaching a high of 1.4K in the same week but falling to 706 by the end of March.

Invoice Maker & Billing App by Invoice Home Inc. maintained a consistent revenue stream throughout the quarter, with a noticeable peak at $2.3K in the last week of February. Downloads saw modest fluctuations, with a high of 307 in the last week of January. Weekly active users saw a slight decrease from 1.9K in the first week of January to 1.6K by the end of March.

Lastly, Mileage Tracker & Log - MileIQ by MileIQ had a stable performance in revenue, with a peak at $2K in the third week of February. Downloads remained relatively consistent throughout the quarter, with weekly active users showing a slight increase from 1.1K at the beginning of the quarter to 1.2K in early March, before a slight dip to 1.1K by quarter's end.

For more detailed insights and data on app performance, Sensor Tower provides comprehensive analytics and reports that can help publishers and marketers make informed decisions in the dynamic app market.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021